medIDEAS set to launch in Frisco

Published on: January 07, 2020 By: Staff Reports

Paging Doctors Cutie, Adorable, and Precious! Families got into the medical mindset during the medIDEAS preview in Frisco.

On Feb. 8, UT Southwestern will launch a community festival, medIDEAS, at UT Southwestern Medical Center at Frisco, its newest regional medical center. Formerly known as Science Saturday, medIDEAS will showcase UT Southwestern’s commitment to excellence in research, clinical care, and education with a family-friendly festival offering fun hands-on activities, demonstrations, food trucks, and more! Focused on engaging the public and highlighting UTSW’s role as one of the nation’s leading academic medical centers, medIDEAS brings to life the work and initiatives of our institution. medIDEAS will travel to other locations across North Texas in the future, including RedBird. You can register here to attend medIDEAS.

Locals in Frisco were treated to a festival sneak peek during the Dec. 14 grand opening of Texas Health Frisco. More than 1,500 community members visited the adjacent UT Southwestern Frisco – which opened on Dec. 3 – and got to look inside our newest facility and learn about its specialty care services. The medIDEAS preview event included health awareness stations, medical demonstrations, and hands-on health care activities for the public. Flip through the photos below for a look at the festival preview.

Select an image to begin the slideshow.

Attendees had some fun becoming one with UT Southwestern.

Dr. Nyaz Didehbani, UTSW Assistant Professor of Psychiatry, speaks with attendees at an information booth featuring the Texas Sports Concussion Registry, known as ConTex.

Both parents and children had the opportunity to “play” medical professionals for the day at the photo booth and other event stations.

Children of all ages enjoyed taking snapshots.

Attendees stopped by tables offering education about safety and flu awareness.

A 6-foot Operation game gave attendees a chance to be surgeons for the day. medIDEAS will feature hands-on science and medical activities for families and children of all ages.

Parents also got in on the action by playing the classic board game with a new twist.

Staff from the Office of Communications, Marketing, and Public Affairs (from left) Charlondra Thomas, E.E. Anderson, and Dorothea Bonds assist an event attendee.

Dozens of UTSW employees volunteered during the festival preview. Pictured from left to right: E.E. Anderson, Richard Press, Katie Kora, and Avery Bottger – Office of Communications, Marketing, and Public Affairs

Dr. Alison Cabrera, UTSW Assistant Professor of Orthopaedic Surgery, used an X-ray demonstration to educate attendees about bone breaks and identifying bones correctly.

Dr. Reed Williams, UTSW Assistant Professor of Physical Medicine and Rehabilitation, performed a demonstration to identify muscles using ultrasound.

Dr. Juan Cabrera, UTSW Assistant Professor of Physical Medicine and Rehabilitation, offered an EMG/nerve conduction demonstration.

Violinists performed at the VIP preview reception and ribbon-cutting event at which UTSW President Dr. Daniel K. Podolsky spoke about its exciting new partnership with Texas Health Resources at the Frisco medical campus.